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国际商务谈判2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载
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- 宋格兰主编 著
- 出版社: 北京:高等教育出版社
- ISBN:9787040247930
- 出版时间:2009
- 标注页数:299页
- 文件大小:62MB
- 文件页数:309页
- 主题词:国际贸易-贸易谈判-英语-高等学校-教材
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图书目录
Introduction to International Business Negotiations1
Section 1 Phases of Business Negotiations10
Chapter 1 Preparations for Negotiations13
Chapter 2 Negotiation Teams39
Chapter 3 Negotiating and Bargaining57
Chapter 4 Strategies and Tactics79
Chapter 5 Closing the Negotiation95
Section 2 Specific Types of Business Negotiations110
Chapter 6 Negotiations for Trade113
Chapter 7 Negotiations for Joint Ventures135
Chapter 8 Negotiations for Technology Transfer149
Chapter 9 Negotiations of Contracts161
Chapter 10 Negotiations of Multi-Party and Phased Nature185
Section 3 Other Aspects of Business Negotiations199
Chapter 11 Renegotiations201
Chapter 12 Negotiations over the Internet215
Section 4 Cultural Considerations for Business Negotiations233
Chapter 13 Negotiations and Culture235
Chapter 14 Decorum in Negotiations255
Chapter 15 Negotiation Ethics271
Bibliography291
Additional Sources for Cases297
Acknowledgements298
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