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商务英语泛读 第2册2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载

商务英语泛读 第2册
  • 叶兴，柳爱平主编；周亚琼，马娟娟，葛琼副主编 著
  • 出版社： 北京：北京工业大学出版社
  • ISBN：9787563940370
  • 出版时间：2014
  • 标注页数：150页
  • 文件大小：23MB
  • 文件页数：159页
  • 主题词：商务－英语－阅读教学－高等学校－教材

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图书目录

Unit One Business in China1

Part One Lead-in and Warming-up1

Part Two Texts2

Text A：Chinas Business Culture—Golden Hints for Doing Business in China2

Text B：Importing from China—Managing Your Risks9

Part Three Business Simulation13

Part Four Fun Time17

Unit Two E-business18

Part One Lead-in and Warming-up18

Part Two Texts19

Text A：Online Shopping Is Growing Rapidly in China19

Text B：Mobile Deals Set to Lure Shoppers Stuck in Line27

Part Three Business Simulation30

Part Four Fun Time33

Unit Three Chain Business34

Part One Lead-in and Warming-up34

Part Two Texts35

Text A：Chain Operation35

Text B：KFC in China40

Part Three Business Simulation44

Part Four Fur Time47

Unit Four Modern Logistics49

Part One Lead-in and Warming-up49

Part Two Texts50

Text A：New Trends in Modern Logistics50

Text B：What Is Logistics Management57

Part Three Business Simulation60

Part Four Fun Time63

Unit Five Modern Service Industry64

Part One Lead-in and Warming-up64

Part Two Texts65

Text A：Service Industry65

Text B：How to Be Successful in the Service Industry71

Part Three Business Simulation74

Part Four Fun Time75

Unit Six International Trade76

Part One Lead-in and Warming-up76

Part Two Texts77

Text A：Current China Trade77

Text B：International Trade Negotiation Tips82

Part Three Business Simulation84

Part Four Fun Time86

Unit Seven Regional Economies and Economic Globalization87

Part One Lead-in and Warming-up87

Part Two Texts88

Text A：Regional Economies and Economic Globalization88

Text B：International Trade Principles94

Part Three Business Simulation97

Part Four Fun Time99

Unit Eight Business and Government100

Part One Lead-in and Warming-up100

Part Two lexts101

Text A：The Role of Government101

Text B：Fed's Dudley Calls for Government Action to Revive Housing107

Part Three Business Simulation111

Part Four Fun Time113

Unit Nine Business and Environmental Protection114

Part One Lead-in and Warming-up114

Part Two Texts115

Text A：Business and Environment115

Text B：The Role of a Business in Society122

Part Three Business Simulation126

Part Four Fun Time131

Unit Ten Business and Legal Affair132

Part One Lead-in and Warming-up132

Part Two Texts133

Text A：Some Articles of Business Law133

Text B：Some Articles of Association for Limited Liability Company138

Part Three Business Simulation141

Part Four Fun Time143

参考答案144

参考文献149

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