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BtoC电子商务开发 影印版2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载

BtoC电子商务开发 影印版
  • 美国Microsoft公司著 著
  • 出版社： 北京：北京大学出版社
  • ISBN：7900629661
  • 出版时间：2000
  • 标注页数：394页
  • 文件大小：41MB
  • 文件页数：413页
  • 主题词：

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图书目录

Chapter 1:Understanding Electronic Commerce1

Overview of E-Commerce1

Tour of a Sample Site4

Practice:Visiting the Sample Site5

Introduction to Commerce Server9

Review Questions13

Chapter 2:Building a Site15

Creating a Site Foundation15

Practice:Using the Site Foundation Wizard17

Creating a Site18

Practice:Creating and Testing a Site19

Working with the Server Administration Pages22

Lab 2:Creating a New Commerce Server Site25

Review Questions29

Chapter 3:Enhancing the Product Catalog31

Introducing Commerce Server Objects31

Modifying Wizard-Generated Catalog Pages36

Adding Product Search Capability38

Practice:Implementing Search by Various Parameters39

Implementing Cross-Sell42

Lab 3:Customizing Product Catalog Pages45

Review Questions49

Chapter 4:Managing a Shopping Cart51

Managing a Shopping Session51

Adding Items to a Shopping Cart54

Displaying,Updating,and Removing Items59

Implementing Price Promotions62

Practice:Implementing Price Promotions66

Implementing Upsell67

Lab 4:Implementing Upsell71

Review Questions77

Chapter 5:Processing Orders79

Understanding Order Processing79

Running the Order Processing Pipeline(OPP)83

Understanding the Plan Pipeline88

Review Questions93

Chapter 6:Checking Out95

Capturing Shopper Information95

Practice:Customizing the Shipping Page97

Computing Order Value99

Adding a Scriptor Component104

Lab 6:Adding a Scriptor Component107

Review Questions111

Chapter 7:Completing the Purchase Process113

Understanding Purchase113

Executing the Purchase OPP115

Tracking an Order117

Securing Business Transactions123

Lab 7:Tracking Order Status125

Review Questions131

Chapter 8:Tracking Shopper Information133

Using Cookies to Track Shoppers133

Practice:Using Cookies to Track Shoppers135

Using Registration Table to Track Shoppers138

Lab 8:Tracking Shoppers Using Registration Table143

Review Questions153

Chapter 9:Introducing Business-to-Business Commerce155

Business-to-Business Commerce155

Business Partner Functionality156

Lab 9:Implementing Business Partner Functionality160

Review Questions169

Appendix A:Lab and Practice Solution Files171

Appendix B:Setup Guide271

Appendix C:Microsoft Site Server 3.0 Commerce Edition Perfomrance Kit291

Glossary333

Index385

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